3DS Titles Delayed to "Stay Fresh"

3DS Titles Delayed to "Stay Fresh"

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Nintendo has "intentionally delayed" 3DS titles to stagger its software releases.

The most common complaint since the launch of the 3DS has been that the system does not have a strong software library. The good news is that Satoru Iwata, president of Nintendo, is well aware of this and has taken steps to address it. The bad news is that his solution has been to deliberately delay games. While this tactic may strike some as unconventional, Iwata believes that such a plan is beneficial to both consumers and investors. Iwata believes that putting out too many good games at once would result in consumer fatigue, and that's why he delayed some titles a short "interval."

During a Q&A with Nintendo investors, Iwata fielded a number of financial questions, which ranged from social media marketing strategy to the promotional budget for the 3DS. One concerned shareholder questioned the Nintendo executive about the relative weakness of the 3DS lineup, and how this might be addressed in the future.

"Offering software one after another is a never-ending challenge we have try (sic) to overcome," Iwata replied. "We failed to offer strong software titles without long intervals in the first half of this year, but it was not because we did not place importance on offering them one after another. Videogames need to stay fresh, so it is not practical for us to put them on hold for too long, but we think that some of them may be held for a certain time."

While the 3DS has had its share of quality titles, the system is in dire need of some more if it wants to remain competitive with the burgeoning smartphone market and the upcoming Sony Vita. Delaying titles is an unconventional tactic, but if it allows consumers to gather their funds between big releases, it could pay off - provided, of course, that the titles are worth their money.

Source: Nintendo

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O.o Nintendo titles rarely if ever come with a preorder bonus. On top of that whether they are all released at once or not, Nintendo games do not drop in price quickly. In what world does this plan of intentional delays benefit anyone?

Some quality titles...? Its had nothing but remakes (and occasional good 3rd party games). This is them trying to apply a positive spin to what is essentially "we screwed up with strong first party support for our $250 3D paper weight".

Iwata is aware that games aren't recalled off store shelves after a month, right?

......whaaaaat?

Hell I was looking for a reason to buy one and they did this on purpose? I understand that companies normally stagger their titles, but this is just plain dumb when you launch hardware.

There better be some damn good titles coming out, other than Kid Icarus, that are worth the wait.

If Mario Kart 7 is a failure then that's it for Nintendo from me.

...huh. I can kinda get what were they thinking about. I mean, if a buttload of games is released at once, you won't have money to buy all of them... So it kinda makes sense for them to delay some of them so they're released in more regular intervals. Not sure what to think about it from the customer's point of view though.

I'm getting a bit of a VALVe vibe from this, but whatever.

Can it really be counted as staggering if there was so little software in the first place? I've heard some excuses but IF this is true then Nintendo have offically hitched themselves to the retard wagon. You NEED as much software at launch as you can get to push the system into relevance for different audiences and make it a worthwhile system to buy. systems live and die by their software, the Wii seemed to be a slight exception to this sue to its transcendant gadget appeal but since the 3DS has not struck such a chord with public imagination in the same way the original DS did they NEED to up the appeal of the system as much as possible as fast of possible.

Hopefully this is just a cover for many titles simply not being ready yet, otherwise it would just be comercial suicide.

The other big problem comes when you realise much of the software is made up of remakes or scaled down versions of bigger console games. Im not sure this is the right path to take to make the system look like it is good value. I've already got Street Fighter 4, infact i've had all 3 versions of it over the years.

Sorry Nintendo but that's a shit excuse. I currently own a 3DS, picked one up recently in a deal where I traded in my old DSi so reducing the retail price from £140 to £50, but I own no 3DS games yet because you haven't released anything worthwhile yet! Well maybe Ocarina of Time but I've already played that on Wii Virtual Console so I'm not getting it again and I'm sharing Nintendogs + Cat with my sister for x-mas so that's out for now too. Mario Kart 7 better be damn good when it comes out.

"Iwata believes that such a plan is beneficial to both consumers and investors."
Riiiight! This is a massive contradiction in and of it's self!!!

Consumers love a good deal, investors see that as a money sink. No?

Ok fair enough with the whole not releasing them at once, but from what my friends who have bought 3ds say is that theres not a lot of good games out, they dont count rereleases though, so idk.
But im perfectly happy with my ds for now, if i ever did want to upgrade to 3ds, maybe there would be a good selection by then.

Hoooooly crap, are you fucking SERIOUS?

Just go out of business already, I bought the Wii, I bought the 3DS, both were huge disappointments, get your shit together or go bankrupt, this back and forth shit is annoying.

Nintendo just doesn't fucking get it anymore, we buy these systems to play games, and to respond to a lack of games by intentionally delaying games shows they really have completely lost touch of their audience.

Gee Nintendo, we could, I don't know PLAY THEM ONE AT A TIME AS WE FEEL LIKE IT!? What the hell are they afraid of here? That without their guidance we'd try to play all the games at once and stop eating and fucking die? Really shows what they think of their customers, we're not fucking dogs or toddlers Nintendo, we do understand the concept of moderation without you forcing it on us. It's a combination of a lack of faith in their customers, and the staggering arrogance to think that all of them will want to play every single one of those delayed titles, maybe some people only like one or two of them? Did you think of that Nintendo?

On one hand I see why Nintendo wouldn't want to push out four to six big-name 3DS titles in the span of two months.

On the other hand, the 3DS desperately needs good and original software if it wants to live beyond the middle of 2012.

It's all a risky bet, but it might actually pull off for Nintendo. If they can fill a few months with high profile games and get the console back in the race before the competitor (the PS Vita) hits then they'll start to get some more hard-hitting 3rd party titles, which should give Nintendo time to work on more games for the handheld.

EDIT: Also, from what I can tell the intentionally "Delayed" titles are a sequel to a cult classic (Luigi's Mansion 2) and a revival of game series that has been dead for the past two decades (Kid Icarus: Uprising). If they want to squeeze the maximum profit out of those two games, they can't compete with their own juggernaut products. That's just a stupid plan. True, fans will be angry, but right now for Nintendo it's more of a question of if they will still be around in the next two years.

Hmm, the 3DS was released in March and the first "proper" titles start coming out in November. Zelda, yeah, but it was a remake and the mercenaries side of Resident Evil doesn't appeal to me so meh. Delaying for tactics is all good but I think this is an example of too big a delay. We've had a good few traded in and I've been toying with the idea myself.

I'm confused, what happened to the Nintendo that actually made sense?

Iwata believes that putting out too many good games at once would result in consumer fatigue, and that's why he delayed some titles a short "interval."

What? WHAT!? The only way 'consumer fatigue' (Which is a stupid concept in itself) could possibly happen is if we had been bombarded with tons and tons of AAA titles in a short time. It's been eight months and the 3DS has had like...two total, with Super Mario 3D Land coming up. It's like going up to a starving person (As in they look like a skeleton) with a big cart of food, and then telling them they can only a little bit for now because they might get fat.

God, what a load of crap.

But they have no games! Two remakes, with a few expected titles! Yes, the remakes are good, but we still own those games, and they haven't changed much! Start putting out new games, guys, over the course of the year, not just once or twice a year. I haven't bought a Nintendo game since DKCR! The next one I'll buy will be Skyward Sword! That's a year between games, and that is no where near the kind of business I know they can do. So what are they delaying for? Are we so over-encumbered by their competitors games that we wouldn't get to play theirs? The hell is that?

So..their solution to their system not having enough games...is to release games slower?

All right, you got me Nintendo. I'm confused.

They're delaying the 3DS games? That's okay, I can just play all the wii games that are coming out at the moment.

Oh wait.

This makes sense to me. The 3DS already has many big titles lined up for the holiday season like Super Mario Land 3D, Mario Kart 7, etc. That if they were to launch all the games they have ready in the pipe line that some would suffer from the over saturated holiday season where as the beginning of next year would be left barren.

I love my 3DS, but I can't buy games for it out here in the fuckin US, way to go and not bother telling until I spent 40 fucking dollars on a game though :L

danpascooch:
Hoooooly crap, are you fucking SERIOUS?

Just go out of business already, I bought the Wii, I bought the 3DS, both were huge disappointments, get your shit together or go bankrupt, this back and forth shit is annoying.

Nintendo just doesn't fucking get it anymore, we buy these systems to play games, and to respond to a lack of games by intentionally delaying games shows they really have completely lost touch of their audience.

Gee Nintendo, we could, I don't know PLAY THEM ONE AT A TIME AS WE FEEL LIKE IT!? What the hell are they afraid of here? That without their guidance we'd try to play all the games at once and stop eating and fucking die? Really shows what they think of their customers, we're not fucking dogs or toddlers Nintendo, we do understand the concept of moderation without you forcing it on us. It's a combination of a lack of faith in their customers, and the staggering arrogance to think that all of them will want to play every single one of those delayed titles, maybe some people only like one or two of them? Did you think of that Nintendo?

excuse me but what you are saying about the wii should have been listed as a personal experience the. wii sold a heck of a lot and the 3DS doesn't really seem that bad I can only guess that it's not selling well because there are already 3 different versions (i'm just waiting for the limited edition themed versions) that you already have by now. that and the lack of games obviously but I think they should at least release one or two of those games soon and not withhold them all

As much as I want to explain to people that the 3DS is incredible for reasons other than the 3D (it's great regardless of that), I do think that the lack of a strong first-party release at startup was it's main reason for underselling expectations. I got it after trying Street Fighter, but with the faith that Nintendo's first party titles would come through. I know they will for those who have a 3DS, and even if it's not doing so hot now(though it's sales are actually not so bad as they're being represented), I bet that the come the Christmas season (the console's first holiday release), it will have a spike. After all, I'd say Christmas tests the true mettle of a console, as that's when the parents of young'uns who can't afford consoles buy them en masse.

Um, doesn't Nintendo already do that? They release something big and great and then activity will flat line until they release something else big and great. In theory, 3rd parties are supposed to fill the void, but good luck making them give the poor thing the time of day.

Now, Nintendo has been pushing a look-at-all-that's-coming platform for months (because marketing "potential" worked so well for PS3 early months). I was really surprised Big Bad Ninty was going to give us a tidal wave of content that would make all that holding back worthwhile. But scary numbers changed their mind and reinforced their tired old method, which makes the wait they put us through a massive waste of time.

Of course the tidal wave they kept promising could have been marketing bunk to begin with. They may have never intended to offer games quickly, but are using fancy words to justify the strategy as if it was a new thing to fix being too bloody arrogant with their market share.

Jeez....I really didn't expect everyone to be so up in arms about such a common business practice.

And it's not like Nintendo's releasing 2 major titles in the next 3 weeks anyway right?

In all honesty, this is how i thing they should have handled the 3DS launch
have made sure there were good games at launch, if Ocarina 3D was there and then they would have made both a pokemon and a kirby specifically for launch that would have been enough to keep people happy until they got out the games we are currently waiting on. (Yes i know that no kirby or pokemon were even planned but tbh those along with zelda could easily sell a handheld.)

The mistake here was believing that launch dates never change, and then crafting a carefully spaced schedule assuming that nothing horribly wrong would happen, including believing that Capcom would not go back on its word, and that most of the developers would not half ass their 3ds releases.

Did they actually listen to those developers who complained about being crushed by Nintendo's games? You know you can't trust those jerks to deliver unless you get proof up front. Developers, you threw away your only chance at redemption, plus it seems like your ports are playing it safe, Nintendo's probably not gonna listen to you in the future...

Mistake #2: putting most of your games near Christmas (despite this actually being counter to your original "strategy"), and not systematically draining their funds anywhere near the Vita launch.

Excuse me what now... Consumer fatigue? Can some economist tell me does this really exist in the digital entertainment industry? Like isn't the it the pro side of the digital entertainment the fact that customer can buy the game when he/she wants and still have it as a fresh experience?.. Like basically on any medium of art/media/entertainment. It is not like cloths, that go out of fashion or something that would rot away... It is not really driven by fads or trends, let alone seasons of the year (summer/winter... etc)...

So did they pull that out of their asses in order to enforce pre-orders or to control the content for the platform... Or something, because it sounds to me it would be a better move to release more content for the audience to buy, than less...

werewolfsfury:

danpascooch:
Hoooooly crap, are you fucking SERIOUS?

Just go out of business already, I bought the Wii, I bought the 3DS, both were huge disappointments, get your shit together or go bankrupt, this back and forth shit is annoying.

Nintendo just doesn't fucking get it anymore, we buy these systems to play games, and to respond to a lack of games by intentionally delaying games shows they really have completely lost touch of their audience.

Gee Nintendo, we could, I don't know PLAY THEM ONE AT A TIME AS WE FEEL LIKE IT!? What the hell are they afraid of here? That without their guidance we'd try to play all the games at once and stop eating and fucking die? Really shows what they think of their customers, we're not fucking dogs or toddlers Nintendo, we do understand the concept of moderation without you forcing it on us. It's a combination of a lack of faith in their customers, and the staggering arrogance to think that all of them will want to play every single one of those delayed titles, maybe some people only like one or two of them? Did you think of that Nintendo?

excuse me but what you are saying about the wii should have been listed as a personal experience the. wii sold a heck of a lot and the 3DS doesn't really seem that bad I can only guess that it's not selling well because there are already 3 different versions (i'm just waiting for the limited edition themed versions) that you already have by now. that and the lack of games obviously but I think they should at least release one or two of those games soon and not withhold them all

First off, I didn't go out of my way to mention that my personal dislike of the wii is based on personal experience because what else what it be? It's not like there's some metric with which to measure the disappointment caused by a product, of course it's personal experience.

Secondly, I actually agree with you that the 3DS isn't that bad, in fact I think the 3DS is a really great piece of hardware. Unfortunately you can't judge a system independent of the lineup of games it has, since.....you know......it's a game system. The 3DS is like a really awesome car that runs on a fuel that doesn't exist. No matter how awesome that car is, you're not going to be able to get any use out of the damn thing.

Okay, this isn't the stupidest idea in the world; the stupid thing is TELLING PEOPLE YOU'RE DOING IT.

It makes sense to spread out your releases a bit so you don't have to market a handful of games at once and hope everyone either buys all of them or remembers to buy them four months in the future. All of that is fine, but when you tell people that you're choosing to delay finished games, you're basically saying "We're not letting you play this for no reason, hahahahaha"

I know honesty is the best policy and whatnot, but in this case, they should've just kept their mouth shut.

 

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