Microsoft Makes Inroads In Japan

Microsoft Makes Inroads In Japan

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The Xbox 360 is finally making some headway in Japan, and Microsoft may actually be facing a shortage of consoles in the country as a result.

Microsoft has traditionally been the weakest of the three console manufacturers in Japan, the home country of rivals Sony and Nintendo, but following price cuts to the Xbox 360 in September, Japanese sales levels were driven past the PlayStation 3 for the first time ever. The jump may have caught even Microsoft by surprise, as corporate vice president John Schappert said in an interview with Reuters that the company could be facing a supply crunch.

"We've done better than we forecast. We are finding that we have a shortage of hardware," he said, adding that Microsoft was revising its forecast upward, although he declined to give specific numbers. Last month, Microsoft sold 53,547 Xbox 360 consoles, according to figures compiled by Enterbrain, compared to sales of 33,071 PlayStation 3 systems.

A move away from console exclusivity among Japanese game developers has also been a boon for the Xbox 360, which will soon be offering titles from several major franchises that were previously exclusive to the PlayStation. It was announced at the Tokyo Game Show that Namco Bandai will be releasing the latest chapter in its Tekken fighting game next year for both the PlayStation 3 and Xbox 360, while Square Enix revealed in July that a 360 version of Final Fantasy XIII is in development.

"Relationships we've formed over the eight years of doing business with our Japanese partners really are paying dividends now as we see legendary franchises coming and making their new home on the Xbox 360," Schappert said.

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So they ran into a hardware shortage, because they expected to sell so few that they hadn't sent any to Japan in the first place.

Isn't this like being damned with faint praise?

Well, one might say it's an unexpected blessing.

Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

Phantom2595:
Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

No, FFXIII Is being ported to 360.

yeah, I was suprised too.

TsunamiWombat:

Phantom2595:
Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

No, FFXIII Is being ported to 360.

yeah, I was suprised too.

It's staying exclusive in Japan, but the 360 version will be sold pretty much everywhere else.

Xbox 360 sales in Europe have more than double also.

Is it because of the pile of playable games?

Microsoft still sold a huge pile of Halo 3 to the Japanese, and it really frustrates me when I try to do a local area Live game of it, because I can't understand Japanese, and I suck at the FPS games online.

and on the (date when this happened) M$ managed to take the homeland of sony and nintendo... truly claming victory...

Wow. Sony should start to bring their A-Game in their own HOMELAND.

Well done Microsoft.

*Applause

Wait till next quarter... :/

If the things didn't have a nasty habit of exploding, they'd probably be in a much better position. Still dead last in Japan, but with less ground to catch up on.

Bigsmith:
and on the (date when this happened) M$ managed to take the homeland of sony and nintendo... truly claming victory...

WHOA CAPTAIN!

Thread Necromancers ahoy.

Jumplion:

TsunamiWombat:

Phantom2595:
Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

No, FFXIII Is being ported to 360.

yeah, I was suprised too.

It's staying exclusive in Japan, but the 360 version will be sold pretty much everywhere else.

Seriously?

That seems so...unnecessary, of all things. Is there a contract of some variety stopping them? I would've thought FFXIII would be an ace way to sell extra 360s.

Amnestic:

Jumplion:

TsunamiWombat:

Phantom2595:
Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

No, FFXIII Is being ported to 360.

yeah, I was suprised too.

It's staying exclusive in Japan, but the 360 version will be sold pretty much everywhere else.

Seriously?

That seems so...unnecessary, of all things. Is there a contract of some variety stopping them? I would've thought FFXIII would be an ace way to sell extra 360s.

Old thread is OOOOOOOOOOOOOLLLLLLLLLLLLLLLLLLDDDDDDDDDDDDD!!!! Please check the date of the original post and keep all hands and extra limbs inside the keyboard at all times. Thank you, thank you, goodbye, thank you, play some Persona 3, thank you, bye bye!

Jumplion:

Amnestic:

Jumplion:

TsunamiWombat:

Phantom2595:
Funny how multi-platform game are apparently making their new home on the 360 . Also , that pic isn't right , because FF13 is still 100% exclusive to the PS3 in Japan , and you're talking about Japan , not the whole world.

No, FFXIII Is being ported to 360.

yeah, I was suprised too.

It's staying exclusive in Japan, but the 360 version will be sold pretty much everywhere else.

Seriously?

That seems so...unnecessary, of all things. Is there a contract of some variety stopping them? I would've thought FFXIII would be an ace way to sell extra 360s.

Old thread is OOOOOOOOOOOOOLLLLLLLLLLLLLLLLLLDDDDDDDDDDDDD!!!! Please check the date of the original post and keep all hands and extra limbs inside the keyboard at all times. Thank you, thank you, goodbye, thank you, play some Persona 3, thank you, bye bye!

Gah, sneaky people necroing. It had a low post count so I assumed it was new ;/

 

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