Leaked Email Reveals Twitch to Roll Out $10 and $25 Subscription Tiers in Upcoming Beta

Leaked Email Reveals Twitch to Roll Out $10 and $25 Subscription Tiers in Upcoming Beta

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Twitch streamers may soon be able to offers up multiple tiers of subscriptions if a leaked email turns out to be accurate.

If you've always wanted to support your favorite Twitch streamers, but don't like giving through sites like Patreon, you may soon be able to up your subscription directly through Twitch. An image of an email that purports to be from Twitch has popped up on Imgur (and is embedded below), and if it's accurate, we could see new subscription options hit the site later this month.

The email explains that Twitch partners will soon have the option to add a $9.99 and a $24.99 subscription tier to their channels. There is also mention of additional subscriber benefits, including exclusive emotes for higher subscription tiers, for example.

The OP of the Reddit post discussing the email shared a number of comments that are purported to be from Twitch partners discussing the email. They include:

  • "Reads partner email, thinks back to percentages established in Twitch contract."
  • "It's incredible. We were just talking about this today actually. This will eliminate the need for Patreon and stuff."
  • "I'm a little... I dunno. Unsure of the new Twitch email that partners just got."
  • "I'm hoping the latest Twitch email re-subscription changes means being a middle-size streamer makes it more viable to go full time."

If those comments are real, they would seem to show that there are plenty of mixed opinions about the planned addition. Of course, you can expect that users will have mixed feelings as well, especially is their favorite streamers lock features behind higher tiers, as is likely to happen.

The email also mentions some nice changes for channels that opt into the subscriptions beta, including gaining emotes faster and permanently unlocking emotes even if subscriber counts shift. We've reached out to Twitch to see if the company will comment on this email, and will update this story with any response we receive. Until then, how do you feel about the option to have multiple subscription tiers? Are there streamers you'd be will to pay $25 a month to?

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It's nice that the streamer is able to get more money, but what do people get in return, more emoji?

Talk about a rip-off.

Monetise it. Little by little, choppity chop, monetise and profit always skimming off the top. There's a thing not monetised? Quick! Grab it! Hold it tight! If you sell it with a smile, they may not put up a fight. Temporary emotes?? Ahahah! Oh, I'm so fucking depressed at the state and direction of society

All I see here is more benefits for the big streamers and still nothing to help out smaller streamers who can't even get stable stream because traffic prioritizes Twitch partners.

AzrealMaximillion:
All I see here is more benefits for the big streamers and still nothing to help out smaller streamers who can't even get stable stream because traffic prioritizes Twitch partners.

I agree with this, they should be trying to create more partnered accounts by driving traffic to smaller channels instead of reinforcing the system of serfs and despots. The issue they have now is the little guys are going to feel so disadvantaged I'm sure a lot of people are going to just give up. Which is fine in the short term, but in 5 years when big streamers either lose popularity or get out of the game they may find there's no new blood left to replace them.

Weaver:

AzrealMaximillion:
All I see here is more benefits for the big streamers and still nothing to help out smaller streamers who can't even get stable stream because traffic prioritizes Twitch partners.

I agree with this, they should be trying to create more partnered accounts by driving traffic to smaller channels instead of reinforcing the system of serfs and despots. The issue they have now is the little guys are going to feel so disadvantaged I'm sure a lot of people are going to just give up. Which is fine in the short term, but in 5 years when big streamers either lose popularity or get out of the game they may find there's no new blood left to replace them.

Yup. And with YouTube and Hitbox dragging their feet with decent incentives and features, there's no real competition unless big Twitch streamers go to other platforms.

And so twictch travels teh well worn road of Cable TV.. Never did get into the whole twitch streaming thing. I mean, if I wanna see a let's play it's usually just to get an idea of the gameplay.

Because you know the next step is the publishers and developers will start clawing for their cut of the streamer's revenue. Etc, etc. And they do have a valid claim on it.

This isn't being done to 'improve the streamers experience'. It has the same motive behind it as the 'cheers' system.

Twitch is very aware of how much money their large streamers are making off the back of donations and patreon subs and want a piece of that pie for themselves. I'd actually say there's nothing wrong with it, if not for the fact twitch has zero inclination to help their site grow from the ground level and seems content to just put all their resources behind the same 1% of partners. Rich get richer etc.

As for the idea of 'value for money'. People already fanboy their favorite streamers to near cult-like levels. $50, $100 or more in donations are quite common on a daily basis for the top tier guys/girls. Put some shitty 'subscriber chat badge' up as reward for higher subscription tiers, and watch how quickly the lonely fanboys will pay up.

 

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