Websites 1UP and Gottaplay offer visitors online rentals and game trades.
Game website network 1UP and online game rental and trade-in service Gottaplay Interactive Inc. have partnered to make game rental and trade-ins available to 1UP users. Product pages on 1UP Network sites will carry "Rent" and "Trade" buttons presumably linking back to a Gottaplay page. Additionally, the links will be "tightly integrated" into the blog pages for registered members. As part of the agreement, 1UP content will be displayed on the Gottaplay website. Further details are scarce.
Source: Game | Life